Visual identity
for NRGi

While working at ZUPA, I led the creative explorations on the way to the new corporate identity for Danish energy supplier NRGi.

The process lasted for almost a year with a good amount of political aspects as the branding assignment was also a question of restructuring the entire company department configuration.

Inspiration

The inspiration for the visual concept came from the iconic NRGi Headquarters located in Aarhus. A wonderful and distinct building with it’s own unique architecture. Not only is the building leaning 16 degrees to the side, the windows and the wall patterns are fitted beautifully to match the same angle.

Visual identityfor NRGi

While working at ZUPA, I led the creative explorations on the way to the new corporate identity for Danish energy supplier NRGi.

The process lasted for almost a year with a good amount of political aspects as the branding assignment was also a question of restructuring the entire company department configuration.

Inspiration

Visual identity
for NRGi